Does March Madness Make a Mess of Your Business?
Sports fans go nuts over March Madness, and productivity can drop from their watching games and getting too into the Madness on company time. You can try banning the Madness, but some firms have taken another approach -and found it successful.
The WSJ highlights how a telemarketing company made March Madness work for their business, instead of decimating it. They created their own pool and competition in the organization on sales calls, and put that obsessive, competitive spirit to work for them.
Before you try something like this though, they recommend laying down some ground rules:
– State what is, and isn’t, acceptable. Can workers watch games on the clock? Can they place online bets at work? Outline the guidelines before problems crop up.
– Offer specific suggestions as to how fans can show their support. Don’t want people coming to work dressed as the team mascot? Say so. No full-body painting? Tell them before they show up to work blue and orange.
Some companies go totally nuts and make March Madness an official company holiday and close altogether! If you’re not ready to go that far, you can have TVs in the break room for employees to watch games, and give them a place to relax, instead of over a long lunch break.
And for those employees who just don’t care? Make sure they can benefit from some of the perks too, even if they’re not fans. Let them take their chips and salsa and enjoy it in another, game-free area instead.